Michael Phelps

President and Lead Developer

From the beginning, Michael has charted adBlocks’ strategic direction. His ability to analyze and bring order to complex systems guides both adBlocks’ software development strategies and its business model. adBlocks grew out of his efforts to help his wife, Annie Kennedy Phelps, streamline her workflow as an account executive.

In a little under a decade, his vision has created a strong, growing company. It is poised for dramatic expansion into the larger advertising sales industry after dominating the cable advertising industry, where 60% of account executives sell using adBlocks’ adSails software.

Michael has extensive experience in computer consulting and the creation of customized software solutions. His years of insight produce database solutions that are as elegant as they are sophisticated. Michael represents adBlocks in the FileMaker Partners, a group of the leading FileMaker developers across the country.

Michael holds a bachelor’s degree from Rice University and a PhD from UCLA. He got his start in computer programming at graduate school in 1968 analyzing medieval Latin and other ancient texts. Prior to founding adBlocks, Michael taught at the college level for thirteen years.

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